This is Apple Mac displaying its applications at the Moscone Centre. Using 20 cinema display screens literally riddled with iphone apps, they advertise the all that are available in store. Whats even hotter than this is that every time someone buys an application, that same app vibrates on the screen and causes a ripple effect. See the video bellow; captured by TechCrunch.
To me it is a demonstration that the modern trend of e-commerce has not killed the old tradition of visiting retail outlets for new technologies. Taking a look at the excited shoppers shuffling for hours around my local Apple store, it’s clear that retailers have many years of innovation ahead of them. Once again Apple have set the bar high. So, who is going clear it?
Advertisement
This is an unbelievably good post. Short, concise, interesting and one hell of a good point at the end of it.
Well bloody done.
Also, you should soooo totally tell Justine about this – its the best example she’ll find for SM in retail.
x